Many students come to me in the fall of senior year with excellent grades and strong test scores but little else to show for their interests. By then, there is only so much time to build a record that reflects who they are.
Starting sooner gives us room to plan. I help students find meaningful opportunities during summers and throughout the school year that demonstrate initiative and a consistent line of inquiry.
I have access to universities that take student researchers, and to coordinators who can align students with internships at startups and major companies while they are still in high school. Selective colleges notice that kind of sustained curiosity, and it takes time to develop.